The 70-Hour Trap
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The 70-Hour Trap
Why Indian Leaders Need to Change Presenteeism for Performance The metrics problem in India’s corporate universe. At the moment, our boardrooms are obsessed with a dangerous number: the clock. We reward the employees who are at their desks working at 10:00 PM. We create cultures where we are ‘first in, last out’. But if we look closely at the work those hours actually turn out, we see a hard truth. We are measuring quality of output, not amount of time. As CEOs, founders and HR leaders, it’s time to face the facts. Presenteeism is killing our business.
If India is to lead the world economy, we must stop counting hours and start measuring productivity. The Illusion of the Hardest Worker When we glorify long hours, we reward inefficiency by default. Often an employee who completes a task in two hours gets more work. Meanwhile, an employee who takes eight hours to do the same task is praised for their “dedication”. That is a vicious cycle: Performative presence: Teams dragging out tasks to appear busy. Diminishing returns: Human brains can only handle intensive focus or creative or analytical work for a few hours. Burnout culture.
The best talent leaves because they are judged by the stopwatch, not their strategy. Shift the Focus: From “How Long” to “How Much”. Real productivity is about results. It’s the revenue you drive, the code you release, the problems you fix or the customers you keep. To change this paradigm in your organisation, begin with three structural changes: Reshape KPIs (Key Performance Indicators): Link your tie evaluations directly to clear, measurable business outcomes. If a manager tells you a team member is doing great, never follow up by asking, “Do they work late?” It should be ‘What did they bring this week? ‘ Train Managers to Manage the Results, Not the Chairs: It’s an easy thing to look at a room and see the people sitting down.
High-value output is much harder to assess. We have to train our leadership teams to look at real performance. Protect Energy, Not Time: A rested, sharp executive can make a breakthrough decision in 30 minutes. An exhausted executive will sit down and stare at a spreadsheet for four hours and make a costly mistake. The Challenge to Indian Leaders The argument that India must work longer to be competitive globally is wrong. We don’t want spent workers staring blankly at screens for 70 hours a week. We seek bright, creative, high-energy professionals who have maximum efficiency.
You can influence your culture as an entrepreneur or CHRO. You’re the one who writes the policies. Login log checks are over. Now look at the scoreboard. Let’s build an ecosystem where the results matter more than the time clock and quality fuels our growth.
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